Privacy Policy

Family Guards ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

1. Information We Collect

We collect the following types of information:

Information you provide directly

• Contact information such as your name, email address, phone number, and ZIP code.
• Demographic and health-related information you submit through our quote quiz, such as date of birth, gender, tobacco use, general health rating, and desired coverage amount.

Information collected automatically

• Technical information such as your IP address, browser type, device type, operating system, referring URLs, and pages viewed.
• Cookies and similar technologies, including the Meta Pixel, which help us measure advertising effectiveness and improve our services.

2. How We Use Your Information

We use the information we collect to:

• Provide you with personalized insurance quotes.
• Connect you with licensed insurance agents and carriers who can help with your coverage needs.
• Respond to your inquiries and provide customer support.
• Improve our website, services, and marketing through analytics and advertising platforms.
• Comply with legal obligations and prevent fraud.

3. How We Share Your Information

We may share your information with:

• Licensed insurance agents and carriers to prepare quotes and facilitate coverage, as you have requested.
• Service providers who support our operations (such as hosting, CRM, SMS, and analytics providers).
• Advertising partners such as Meta for the purpose of measuring and optimizing ad performance. Information shared with Meta through the Conversions API is hashed before transmission.
• Law enforcement or other parties when required by law or to protect our rights.

We do not sell your personal information.

4. Your Choices

You have the following rights and choices regarding your information:

• Opt out of marketing: You can unsubscribe from our emails at any time by clicking the unsubscribe link, or reply STOP to any text message.
• Access and correction: You may request a copy of your personal information or ask us to correct it by emailing us.
• Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
• Cookies: Most browsers allow you to refuse cookies or delete existing ones. Doing so may affect site functionality.

5. TCPA Consent

By submitting your information through our quote form, you expressly consent to receive calls, text messages, and emails from Family Guards and our partner licensed insurance agents at the phone number and email address you provided, including via automated technology. Consent is not a condition of purchase. Message and data rates may apply. You may opt out at any time by replying STOP.

6. Data Security

We use commercially reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the Internet is 100% secure.

7. Children's Privacy

Our services are not directed to children under 18, and we do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us.

8. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised version on this page and update the "Last updated" date above.

9. Contact Us

If you have questions about this Privacy Policy, please contact us at the email address listed on our website.